Chief Strategic Marketing Officer
Elena leads the strategic marketing for CROC is globally responsible for all communications of the CROC brand. She also heads up the CROC MarTech Lab business unit, which specializes in the development and implementation of marketing technologies. She graduated from the Moscow International Higher School of Business MIRBIS with a degree in MBA-Telecom.
She was a speaker on both Russian and international platforms on topics of strategic marketing and digital integrated solutions.
She is very well experienced in managing federal projects for the development of industry and integrated communication strategies.